The Art of Shoe-Tailoring
Real luxury today means being able to tailor products to our lives.
With A di GAETA, a new concept of ‘shoe tailoring’ is born — a modern interpretation of tailor-made footwear, where beauty and versatility come together to create extremely adaptable footwear solutions, tailored around consumer needs. As a tribute to the noble art of Italian shoe-making, A di GAETA has chosen to completely break down and reinterpret the way traditional footwear can be thought and designed, in order to adapt to the dynamic lives and evolving expectations of the modern woman.
The brand believes in a transformational shift towards customer-centricity and purpose-led products, blending style and functionality to voice modern femininity. Ever-changing footwear designs that don’t betray a woman’s identity, but rather help her find the right balance between desire and need.
Our brand culture is anchored to the Italian heritage
“Made in Italy” for us means so much more than just luxury — it represents the perfect combination of history, creativity, expertise and craftsmanship. True Italian excellency cherishes the importance of the traditional know-how, that has been jealously protected and passed on from generation to generation. The roots of Italian artisanal craftsmanship are based on giving importance to individuals: each craftsman has a personal historical heritage that carries an exceptional artistic and artisanal expertise.
Quality demands patience, which is why we searched all over Italy for a selection of forward-thinking artisans. A di GAETA products are entirely handmade in Italy, using certified luxury-grade materials. We decided to work only with Italian producers because of the heritage and humanity that there is behind the entire production chain: from the procurement of raw materials to the realization of the product.
What makes a shoe unique is the passion and craftsmanship with which it is made, strictly following the rules and canons of ancient and traditional craftsmanship.
Four goals we hold ourselves to
The rise of responsible luxury allows brands like ours to play a key role in promoting a cultural shift in society. A di GAETA strives to be a responsible agent of change.
Authenticity
The desire to create something real — A di GAETA believes in the importance of being faithful to our brand values, therefore inevitably true to our clients.
Transparency
Cultivating a true appreciation for heritage, craftsmanship and product origins. A di GAETA values the amount of dedication, talent and expertise behind each and every product we make.
Versatility
A di GAETA is reconsidering the way objects are developed and produced, crafting each item to be timeless and adaptable, to overcome seasonality and trends and be worn over and over again.
Longevity
Encouraging consumers to buy fewer objects but ones that last longer, to underpin the desire of a lasting and meaningful experience with the products they own.
The most durable and repairable material available
Leather products are investment pieces, which need to be designed, developed and sold consciously. Traditional leather craftsmanship is an authentic Italian heritage and it takes time, patience and skill to develop properly, but the results are the most long-lasting. A di GAETA consciously chooses to work with strictly certified real Italian leathers because leather is the most durable and repairable material available, allowing products to have an exceptionally long lifespan and be worn for years.
We strive to work only with responsible suppliers that respect local and EU legislation standards with regard to chemical use. Leather is a precious resource that has to be used consciously — the A di GAETA team takes it upon themselves to make sure it is not wasted during the production process nor after it is sold.
